Meant
Minimalist. Unisex. Multitasking… Staying true to a brand's DNA is core to what we do. In Meant’s case, it’s the understated yet elevated design execution that cuts through the clutter of natural beauty brands online and in-store.
And, by backing up our minimalist approach to the packaging with sustainable best practices, we were able to honor the founders’ ethos: “made with intention and meaning.”
Creative Direction + Branding / Packaging Design / Sustainability Consulting /
Art Direction + Photography / Social Media
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It’s a minimalist’s dream. Not only does the multi-use mission cut down on space and time, but the sleek and simple packaging will also look great on your vanity. Even better, the packaging contains up to 80% of post-consumer recycled material. Talk about checking all the boxes.
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“I’m glad we invested so much into Meant’s packaging upfront…Deerfield helped achieve this by guiding the sustainably minded brand to print and produce its packaging—created mainly from post-consumer recycled materials—in the US. And by a plant operated on wind power at that.”
— Founder and CEO, Lindsay Knaak Stuart